RCC was commissioned to design and conceptualise all things moving for Catrion, a distinguished Saudi-owned company known for excellence in hospitality.
Tasked with developing a series of animated idents, we brought Catrion’s dedication to premium catering to life through animations inspired by culinary techniques—tossing ingredients, swirling pasta, slicing, chopping, and rising dough.
Starting with Catrion’s brand mark, we used its spheres, circles, and rings as the foundation, creating an immersive 3D experience that’s visually engaging and memorable, capturing the rich heritage and innovative spirit at the heart of Catrion’s brand.
We also designed and produced multiple versions of the logo animation, ensuring flexibility while keeping everything on-brand and aligned with Catrion’s identity.